Tesix Wireless Network
About the Company
Tesix Wireless Network, founded by Chaymeriyia Moncrief in late 2018, is a prepaid wireless carrier operating on all major networks in the United States. The company's primary services include prepaid mobile phone services for smartphones, tablets, and mobile hotspot devices. Tesix distinguishes itself by offering lower-cost phone services with no fees, no contracts, and unlimited data, catering mainly to young adults and millennials. Currently, Tesix Wireless has around 7,000 mobile subscribers and generates an average monthly revenue of $430,000 from mobile subscriptions, box sales, and activation kits.
Idea Behind Company
Chaymeriyia's passion for technology and gadgets began at a young age, dreaming of having her own smartphone and electronics brand. Her entrepreneurial journey started in childhood, and after experiencing high bills with her first contract carrier in 2013, she envisioned a phone service that offered lower costs and fewer fees. Initially deterred by the perceived high costs of starting a wireless carrier, Chaymeriyia revisited the idea in 2017 upon learning about MVNOs (Mobile Virtual Network Operators), realizing she didn't need millions of dollars to start her carrier. This revelation led her to thoroughly research and plan the launch of Tesix Wireless.
Creating the Company
The creation of Tesix Wireless involved building a fully functioning backend for provisioning, billing, and customer accounts. Chaymeriyia faced challenges in developing the necessary software but eventually found a turnkey solution that fit her needs, costing her $4,000. To raise funds, she sold smartphones on Facebook Marketplace and eBay, and eventually reached out to her branding clients for investment. This approach secured the initial funding needed to launch the company. Despite early challenges, Chaymeriyia's persistence and resourcefulness enabled her to build a viable platform and attract initial customers through a waitlist.
Launching the Business
The launch process began with opening a waitlist for activations and making announcements on LinkedIn and Facebook, quickly growing the waitlist to over 3,500 people. Securing $350,000 from four investors allowed Chaymeriyia to develop the company further and market it effectively. Social media, especially Instagram, played a crucial role in building brand awareness, with the launch announcement going viral. Despite receiving a $4.4 million acquisition offer before launch, Chaymeriyia declined, believing in the company's potential for higher revenue. Utilizing influencers and social media ads, Tesix Wireless successfully attracted and retained customers, growing its brand credibility.
Earnings
Since its inception, Tesix Wireless has faced various challenges, including the COVID-19 pandemic, which impacted its growth and operations. Despite these obstacles, the company adapted by increasing ad spending and leveraging influencer marketing. Today, Tesix Wireless operates entirely virtually, allowing it to keep costs low and reinvest in growth. The company recently secured $275,000 to expand into the Hawaii territory and is planning a 2.0 launch with a complete rebranding and expansion into the Canadian market. Chaymeriyia emphasizes the importance of passion, learning from mistakes, and sustainable growth, positioning Tesix Wireless for continued success and expansion.
