Notary Training Network
About the Company
Notary Training Network specializes in training notaries through courses such as Intro to Notary Practice and Mobile Notary Fundamentals. Founded by Michol Bobb, the business began under the name Notary University before rebranding to Notary Training Network. The company has gained recognition as a state-approved training provider for notaries in Maryland, a sector with over 60,000 active professionals.
Idea Behind Company
Michol Bobb's journey began with a desire to enhance her career and address a gap in notary training. Frustrated by the lack of local guidance and motivated by a background in healthcare training and banking, she began organizing local meetups. These gatherings evolved into workshops and conferences, culminating in a formal training program recognized by the state. Bobb’s personal experience and professional background inspired her to fill a critical niche in notary education.
Creating the Company
The development of Notary Training Network involved extensive market research and continuous adaptation. Bobb relied on surveys and feedback to shape her training curriculum and frequently updated her offerings based on industry trends. She managed all aspects of the business herself initially, from organizing events to developing content and websites. The recent state mandate for notary education provided a significant boost, solidifying her position in the market.
Launching the Business
Michol Bobb launched Notary Training Network with a focus on filling the void in notary education. She started with local meetups and gradually formalized her approach into a structured training program. The business initially funded through personal savings and a small PPP loan, experienced growth through word-of-mouth and referrals. Michol utilized various marketing strategies, including social media and project management tools, to enhance visibility and manage operations. The successful adaptation to the new legal requirements played a crucial role in her business's growth and credibility.
Earnings
Notary Training Network generates approximately $4.5K in monthly revenue, with a goal of reaching a $10,000 gross profit margin by the end of 2023. Michol has seen a steady increase in class sizes and website traffic, with a current conversion rate of 1-10%. The business continues to expand, with plans to grow the team and explore opportunities in other states. Michol emphasizes the importance of understanding and managing finances to sustain and scale the business effectively.
