No Code Map App
About the Company
No Code Map App is a no-code platform that allows users to create custom, interactive maps. It serves businesses that need directory maps, event calendars, and other location-based visual tools. The platform automates the creation of multiple custom filters based on datasets, setting it apart from competitors. Nan and his co-founder, both based in Hong Kong, started this company in January 2022 with a focus on offering a map-building tool that anyone can use without technical expertise. In its early stages, the company gained 400 registered users within the first three months.
Idea Behind Company
Nan Zhou worked in investment banking for a decade but decided to build his own venture after being inspired by working with many entrepreneurs. He created Pebblar, a collaborative trip planner app that featured a map-based interface, which proved to be popular. After receiving requests from various businesses about customizing the Pebblar map for their own datasets, Nan realized there was a demand for a simple, no-code map-building tool. This led to the birth of No Code Map App. Nan identified that existing map-building solutions lacked dynamic filtering and customization options, which he aimed to address with his new platform.
Creating the Company
Building No Code Map App involved researching different no-code builders and developing an MVP within two months. Nan and his co-founder emphasized automation, ease of use, and customization for their users. The product was designed with three simple steps: template selection, data import, and customization. Their goal was to allow businesses to create sophisticated maps without the need for complex coding or high development costs. They leveraged their experience with Google Maps APIs and launched with minimal templates, data import methods, and customization features. The company was built using available startup credits and was a side project initially.
Launching the Business
No Code Map App launched in January 2022 with an emphasis on simplicity. Nan and his co-founder chose a name that clearly conveyed what their tool did, which helped with branding and SEO. Early marketing efforts included building a basic website on Wix, blogging, and posting on Twitter. Although their Kickstarter campaign didn’t perform well, they gained traction through inbound leads on Twitter, Google, and LinkedIn. They started charging customers two months after launching, with a focus on refining their offering based on user feedback. The company also explored automation and third-party integration to enhance the user experience.
Earnings
By April 2022, No Code Map App had reached a point where it could cover its operating costs, making $400 in its first full month of monetization. Nan's goal was to achieve "ramen profitability" by the end of the year, meaning they hoped to earn enough to pay themselves a basic salary. The company closely monitored its unit economics, especially with Google Maps API costs, and charged customers a per-map view fee to manage liabilities. Looking forward, Nan aimed to expand the platform’s capabilities by integrating with tools like Google Sheets, Webflow CMS, and Airtable to attract more users and grow revenue.
