Healthpreneur
About the Company
Healthpreneur, founded in February 2018 by Yuri Elkaim, is a leading coaching company based in Toronto, Canada. It focuses on helping health professionals, including naturopaths, dietitians, therapists, and online fitness coaches, build successful online coaching businesses. The company's flagship product, the Health Business Accelerator Program, features the Perfect Client Pipeline™, a process designed to help clients acquire more customers and scale their businesses efficiently. Healthpreneur's long-term vision is to improve the health and lives of a billion people worldwide and become a renowned brand in the coaching industry.
Idea Behind Company
Yuri Elkaim's journey into health and business was influenced by his personal health challenges and passion for sports. After overcoming an autoimmune condition and building a successful health empire, Elkaim recognized a gap in business education for health professionals. Inspired by frequent requests for business advice from colleagues, he decided to create Healthpreneur to address this need. The idea was to provide health professionals with the knowledge and tools to succeed in business, a subject not covered in traditional education for these professions.
Creating the Company
The initial version of Healthpreneur's product was a live workshop, where Yuri Elkaim taught the Health Business Accelerator Program. These workshops, promoted through Facebook ads, provided attendees with a step-by-step method to build their client pipelines. However, Elkaim soon realized that a two-day workshop was insufficient for achieving desired results. This led to the evolution of the program into a 12-month online coaching format, offering more comprehensive guidance, coaching, and accountability. The company's methods, refined through Elkaim's extensive experience in various business models, focus on delivering rapid and sustainable results for clients.
Launching the Business
Healthpreneur began as a side venture with a newsletter sharing business growth strategies. The newsletter gained traction, leading to workshops and eventually the development of the Perfect Client Pipeline™. Initially, Elkaim contemplated focusing on another project, the Smarter Marketer Project, but ultimately decided to commit to Healthpreneur. The business was bootstrapped, with no external funding or loans, and relied on profitable client acquisition strategies. Elkaim's ability to attract and retain customers through effective marketing and a focus on client success has been key to Healthpreneur's growth.
Earnings
Healthpreneur has seen significant financial success, doubling its business in a year and aiming for $25 million in revenue at a 30% profit margin. The company's customer acquisition strategy relies on Facebook and Instagram ads leading to the Perfect Client Pipeline webinar, followed by email nurturing sequences. Retaining clients is achieved by continually improving products and coaching to ensure client success. Healthpreneur's focus on long-term vision and reputation, combined with efficient systems and processes, has established it as a leader in the coaching industry. The future looks bright as the company aims to become a global household name in health professional coaching.
