Get X Media
About the Company
Get X Media, based in Calgary, was established to help small B2C businesses grow through innovative digital marketing solutions. The company initially focused on web design and business cards, responding to the needs of Corey's entrepreneurial friends. Over time, it expanded its services to include customized apparel printing and a range of digital marketing solutions, achieving six-figure revenue and rapid growth.
Get X Media aims to provide user-friendly, scalable, and SEO-optimized website solutions. The company also emphasizes integrating leading technologies and maintaining solid market research to ensure its offerings meet clients' needs effectively. By focusing on providing high-quality services and reliable print suppliers, the company has built a strong foundation.
Idea Behind Company
Corey Hayes's passion for technology began early, owning a first-generation Apple computer at three. While his peers played games, he was building game levels and designing websites. By 14, he was coding and creating a WordPress-like content management system. His friends, who later became business owners, struggled with marketing challenges, inspiring Corey to offer tailored solutions.
The turning point came when three people approached Corey for website development services, offering payments significantly higher than his earnings as a mechanic apprentice. This motivated him to leave his previous career and start an agency, eventually leading to the foundation of Get X Media.
Creating the Company
Corey's journey to build Get X Media started with experimenting with various website design tools. He chose WordPress for its user-friendly nature, allowing clients to manage their websites easily. He developed a comprehensive market research strategy to understand the local marketplace quickly. The platform was designed with user-friendliness, speed, SEO, integration with top tech providers, and scalability in mind.
Finding reliable print suppliers for custom apparel was a challenging part of the journey. Corey faced numerous hurdles, including failed orders and delays, but his determination helped him secure trustworthy partners. This process required significant patience, learning, and diligence to ensure reliable collaborations.
Launching the Business
The launch of Get X Media involved Corey dedicating three months to creating the initial website and writing compelling copy. He faced challenges in the printing department, dealing with failed orders and unreliable suppliers. By switching suppliers multiple times, he eventually found reliable partners. Corey funded the business himself, using personal savings, which allowed him to maintain control over the financial aspects.
Through the process, Corey learned the importance of adaptability and resilience. Thorough research and vetting suppliers were crucial for long-term reliability. The focus on customer satisfaction and open communication helped address concerns promptly, contributing to the company's success.
Earnings
Since its launch, Get X Media has experienced significant growth, with traffic increasing 13 times and a 98% client retention rate. The company has been doubling its year-over-year growth, aiming to become Canada's fastest-growing marketing agency. Corey has invested in business automation to scale efficiently, transitioning to a fully remote setup with offices in various locations.
The company uses a custom WordPress system integrated with leading technologies for exceptional results. Tools like ClickUp, SEM Rush, Surfer SEO, Ahrefs, and Google Analytics enhance operations and optimize services. Get X Media plans to expand into new product lines, target new audiences, and establish a global presence, aiming for continued growth and success.
